AI Deepfake Celebrity Investment Scams
Active Threat
Scammers use cheap AI tools to generate realistic deepfake videos of trusted South African public figures — Katlego Maboe, Leanne Manas, Patrice Motsepe, Cyril Ramaphosa, Trevor Manuel, Johann Rupert, and others. The fake videos show these people endorsing a crypto or forex trading platform with guaranteed daily returns. A typical script: the celebrity claims they invested R1,000–R4,500 and earned R13,000–R55,000 per day. The videos spread through Facebook ads, YouTube pre-roll ads, and WhatsApp forwards. Clicking the link takes you to a professional-looking but fraudulent platform (names like 'Immediate Matrix', 'Immediate Momentum', or 'NBSG Securities'). You deposit money, see fake dashboard gains, then can never withdraw. Some platforms clone the branding of legitimate firms like Nedbank or Old Mutual. The scammers scrape voice samples from public interviews and social media to clone voices, making the fakes increasingly hard to spot. South Africa has the highest deepfake fraud rate in Africa — 22% of fraud cases involve AI-generated impersonation, according to Smile ID's 2026 Digital Identity Fraud Report (reported by WeeTracker, March 2026).
Crypto Scam Losses: Individual victims report losses from R4,500 to entire life savings. Advocate Petra van Niekerk of the Johannesburg Bar lost her life savings to a Johann Rupert deepfake scam linked to Banxso. Globally, deepfake fraud caused an estimated $1.1 billion in losses in 2025. SA-specific aggregate figures are not published, but SABRIC data shows digital banking fraud incidents nearly doubled to 98,000 in 2024, with AI-driven scams a major contributor.